Giftxoxo.com, operating under the brand name Xoxoday, is a comprehensive employee engagement and rewards platform designed to enhance workplace motivation and productivity. The company primarily serves businesses looking to improve employee satisfaction and retention through personalized incentives and experiences. Xoxoday operates in the HR technology market, providing a SaaS (Software as a Service) solution that integrates seamlessly with existing HR systems. The platform offers a variety of features including reward points, gift cards, and unique experiences that employees can choose from, making it a versatile tool for companies of all sizes.

The business model is subscription-based, where companies pay a recurring fee to access the platform's features. Additional revenue is generated through transaction fees on rewards and experiences redeemed by employees. Xoxoday's clients range from small startups to large enterprises, spanning various industries such as IT, finance, healthcare, and retail. The platform is designed to be user-friendly, ensuring that both HR managers and employees can easily navigate and utilize its features.

Xoxoday makes money through its subscription plans, transaction fees, and partnerships with vendors offering rewards and experiences. The company aims to create a positive work environment by recognizing and rewarding employee achievements, thereby fostering a culture of appreciation and engagement.

Keywords: employee engagement, rewards platform, HR technology, SaaS, workplace motivation, personalized incentives, employee satisfaction, retention, subscription-based, user-friendly.