Motito, founded in 2021, is a dynamic financial technology company focused on providing flexible asset financing solutions in Africa. The company primarily serves small and medium-sized enterprises (SMEs) and individual consumers who lack access to traditional financial services. Operating in the fintech sector, Motito offers a 'Buy Now, Pay Later' (BNPL) service that allows customers to purchase goods and pay for them over time with flexible payment plans. The service includes a 30-day interest-free period and a 5.6% monthly service charge thereafter, with no hidden fees. Motito partners with various retail stores to offer these financing options, thereby increasing sales conversion rates by up to 47%. The business model revolves around earning revenue from the monthly service charges applied after the initial interest-free period. By bridging the financial gap for underserved markets, Motito aims to redefine asset financing in Africa.

Keywords: asset financing, flexible payments, fintech, SMEs, BNPL, interest-free, retail partners, sales conversion, financial inclusion, Africa.