PayGo Energy operates in the liquefied petroleum gas (LPG) distribution market, primarily targeting emerging markets where traditional supply chains are inefficient and costly. The company serves both retailers and end consumers by providing a platform that integrates software and hardware solutions to streamline the process of buying and selling gas. Retailers can track consumption and replace cylinders before the gas runs out, ensuring a continuous supply and converting new customers into long-term clients. This approach not only reduces distribution costs but also enhances customer experience by making gas accessible in smaller, more affordable quantities. PayGo Energy's business model revolves around selling gas as a service, leveraging digital tools to transform analog processes and unlock valuable customer insights through real-time data. The company generates revenue by offering its platform to retailers who, in turn, provide a more efficient and customer-friendly gas distribution service.

Keywords: LPG distribution, emerging markets, digital supply chain, real-time data, connected devices, customer retention, gas as a service, software and hardware integration, cost reduction, customer insights.