UpCounsel operates as an online marketplace that connects businesses with a network of over 5,000 experienced attorneys. The platform serves a diverse range of clients, from small businesses to Fortune 1000 companies, providing them with access to high-quality legal services at competitive prices. UpCounsel offers a variety of legal solutions, including one-time consultations and ongoing freelance legal departments, tailored to meet specific business needs and budgets. The company also provides a free online repository of legal documents, forms, and articles, making it easier for businesses to find the information they need without immediate legal consultation. UpCounsel's business model is based on a commission structure, where the platform earns a percentage of the fees paid to the attorneys. This model allows businesses to save up to 60% compared to traditional law firms. Clients can compare detailed proposals and transparent pricing, ensuring they receive the best value for their legal expenditures. UpCounsel's user-friendly interface and robust vetting process ensure that only top-rated, vetted attorneys are available on the platform, enhancing trust and reliability.

Keywords: online marketplace, legal services, vetted attorneys, cost-effective, small businesses, Fortune 1000, legal documents, transparent pricing, commission-based, legal consultations.