WeFitter operates in the health and fitness technology market, providing a unified API that connects to over 300 leading wearable brands. The company serves businesses and developers looking to integrate comprehensive health and fitness data into their platforms. WeFitter's core product is its API, which aggregates and deduplicates data from various fitness apps and wearables, offering a seamless integration experience. The platform leverages artificial intelligence to deliver personalized user experiences, including individual profiling, biological age scores, and tailored recommendations. Additionally, WeFitter offers gamification features such as challenges and team creation to boost user engagement and retention. The business model is primarily B2B, generating revenue through API subscriptions and custom solutions for enterprises. By providing a robust administrative dashboard, WeFitter allows clients to manage connections, set up user profiles, and optimize gamification features, all in one place.

Keywords: API, wearable data, gamification, AI, health insights, fitness technology, user engagement, personalized recommendations, B2B, data integration.