Zookal, founded in 2011 by university students in Australia, addresses the high cost of textbooks by offering a variety of study tools and resources. The company primarily serves students, providing them with affordable access to educational materials and personalized academic assistance. Zookal operates in the education technology market, focusing on textbook rentals, homework help, and test preparation services. The business model includes subscription plans that give users access to a solutions library, expert answers, and step-by-step explanations for textbook questions. Revenue is generated through these subscription fees, which offer different tiers of service, including a free 14-day trial. The company aims to make studying more efficient and cost-effective for students by providing immediate access to essential academic resources.

Keywords: textbook rentals, study tools, homework help, test prep, expert answers, solutions library, subscription plans, education technology, affordable education, academic assistance.